Ceat Tyres has launched India’s first road-ready sustainable passenger Vehicle Tyres. Called the securadrive circl, the new bio-bosed looks have been manufactured using up to 90 per cent sustainable materials. The company is offering two variants of the type – Circle 50 and Circle 90, and as the names sugges, they are made using 50 per cent and 90 per cent sustainable materials, respectively. While circl 50 is priced at Rs. 8,999, The Circle 90 is priced at Rs. 12,999, and both will be offered in 215/55 r17 sizes.

Rohit Sharma into Introduced The New Ceat Circle Range of Sustainable Tyres

Now, The New Circle Series – Ceat Innovation for Renewable & Circular Lifestyle – has been introduced to gauge market reading for sustainable looks. As a result, they will be limited to 264 units. Why 264 Units? Well, it’s a nod to the company’s brand ambassador and cricketer, Rohit Sharma’s record 264 runs achieved by an individual in an odi match. The tyres will be available across the premium retail outlets and authorized dealerships in Key Markets Starting September 2025.

Also Read: Ceat Expands Sportdrive Tire Range in India with New Run-Flat and High-Speed ​​Tyres

The tyres have been launched to check market readiness and will be thus limited to 264 units

Commenting on the launch of the new circle, arnab bnerjee, MD & ceo, ceat ltd., said, “securadrive circl is a breakthrough that demonstrates how India can set new benchmarks in sustainable mobility. Achieving 90 per cent Sustainable Content in a Fully Road-Redy Tire, CEAT is redefining performance and eco innovation, while reinforcing our journey to bescom a premium, Future-Redy Brand. Sustainability is no longer a chout a response

The Circle 90 Uses 21% Recycled Material and 69% Renewable Materials

Ceat has put three patent technologies to use with the new circl series-Unified Biopolymer Inner Liner, GlyCerol-Based Accelerator, and Anti-Static silica conducative alternation. While Unified biopolymer inner liner has simplified the use of bio-spoiled materials and lowered manufacturing emosphere, with glycerol-based accessories, CEAT HAS REPLACED PETROCED PETROCED PETROCED PETROCED PETROCED Chemicals with a bio-based alternative. Like Using Resin from Pine Tree Sap Intead of Petroleum-Based Resin and Natural Rubber INTEAD of Petroleum-Based Polymers.

Finally, Ceat has also used Rice Husks to Produce Silica from Husk Ash. This process eliminates the need for conventional carbon black, while retaining essential electrical health health and passenger safety.

CEAT Has Made Use of Bio-Bied Materials Like Rice Husk And Pine Tree Sap To Make These Tyres

Lakshmi Narayanan B, Chief Marketing Officer, Ceat Ltd., Said, “Consures today are Increasingly Conscious about the choice they make, especially when comes to sustainability. Wit Securadrive Circle, We are giving them a product that aligns with their values ​​without asking them to compromise on performance, Safety, Safety, or Style. Consciousness, and with this launch, ceat is proud to set a new benchmark for sustainable mobileity in India. “

The tyres will be available in select markets Across India, mainly the tier 1 cities. It is targeted towards consumers who see sustainability not only as a responsibility but also as a lifestyle and status choice. The New Circle Series Tyres will be compatible with models like Honda Elevate, Mg Astor, Mg ZS Ev, and Toyota Camry, Among others.